DBMM LOOKS TO ACQUISITION TO GROW DIGITAL CLARITY BRAND

DBMM LOOKS TO ACQUISITION TO GROW DIGITAL CLARITY BRAND

July 20, 2015, NEW YORK, NY, LOS ANGELES, CA, LONDON, UK

Digital Brand Media & Marketing Group, Inc. (OTC:PK:DBMM) continues to pursue an aggressive growth business plan through organic growth in the past year, and is now poised to execute an acquisition in the digital marketing space.

Reggie James, Co-Chief Operating Officer and Senior Vice-President Marketing & Communications commented,” DBMM is committed to developing and growing the Digital Clarity brand and leveraging its unique position as a leading provider of Digital Marketing services to a wide range of clients and advertising agencies partners. The Company’s revenues continue to grow following increased revenues already documented in first-half of the 2015 fiscal year, illustrative of aggressive client growth. This staged development has been successful thus far, and will continue. The next stage is to complete a consequential acquisition that will complement Digital Clarity by enhancing scale considerably into a much larger provider of digital marketing services.

, as a labor-intensive, professional organization supports clients through individualized models to increase client’s ROI, increasing its operational scale through acquisition, while maintaining 35%-55% Digital Clarity margins result in equivalent ROI improvement for DBMM.  During 2014-2015, the digital marketing services M & A activity are illustrative of this growth model. The valuations in the digital industry, including marketing services, indicate bigger is better. Digital companies are being acquired by larger agencies, after consolidating through acquisition themselves. Case in point is Sapient which was acquired by Publicis last year for a multiple of x 14.

Reggie James added,” ,”Digital Marketing remains the #1 driver for companies to achieve growth over the next 5 years, and as such an acquisition with business offerings aligned to Digital Clarity services makes sense. This is DBMM’s next stage of growth, while continuing aggressive new client targeting.”

Reggie James concluded: “When reviewing the numbers, DBMM has been significantly undervalued in the public market for some time, therefore, the Company is also intending to aggressively widen the brand exposure using a variety of digital and social channels. There are investors around the globe who understand the digital marketplace and its growing influence on consumer decisions. DBMM is targeting these new investors through a global digital and traditional integrated campaign which will be run by Digital Clarity, with third- parties, as required for distribution.”

To that end, an 8-K has been filed describing a capital re-structuring effective July 17th, designed to be an investment opportunity as recommended by our professional advisors. The Company’s revenues have grown in the 2015 fiscal year, yet the Company remains undervalued, instead of a market cap with a 10-16% multiple as provided in the digital marketing arena. The Company anticipates new investors who understand the business and are global in nature. The Company has effected a reverse split of both the Outstanding Common Shares and the Authorized Shares to 4,414,975 and 10,000,000, respectively.

The Company will provide details regularly going forward, and is directing investors to its 2015 financial statements contained in the SEC-filed 10-Q’s following the 2014 10-K, as indicative of the Company’s direction. Revenues up, operating expenses down.

About Digital Brand Media & Marketing Group, Inc. (DBMM):

DBMM Group crafts, designs and executes digital marketing strategies across multiple ad platforms and social media networks for a broad array of clients to help each of them establish a uniform brand identity across the digital universe. The product offering is a unique value proposition of intelligent analytics provided by an experienced digital marketing and technology team.

Safe Harbor Provisions:

The foregoing contains certain predictive statements that relate to future events or future business and financial performance. Such statements can only be predictions, and the actual events or results may differ from those discussed due to, among other things, those risks described in DBMM’s reports filed with the SEC. Opinions expressed herein are subject to change without notice. This document is published solely for information purposes, and is not to be construed as an offer to sell or the solicitation of an offer to buy any securities in any state. Past performance does not guarantee future performance. Additional information is available upon request.

Contact:

Digital Brand Media & Marketing Group, Inc.

IR Contact: info@dbmmgroup.com

TEL: +1 646 722 2706

Digital Brand Media & Marketing Group, Inc.